Monday, May 3, 2010

Keep In Mind When Blogging

Blogging
The importance of blogging cannot be denied. The wonders it can do to your online business is beyond imagination. You just have to do it right and wise. You have to be smart enough to post your blogs in such a way that it generates maximum traffic to your website. You must seek towards building up a reputation through your blogs. That will ensure long term success of your online business.

When you are making blog posts, you should make sure that it is content rich. You must not do it just because you have to. Blogs are a best way to convey your thoughts and ideas to your visitors. Make your vision clear and write in simple, readable language. Your visitors are interested in what ideas went behind your business, how it can benefit them in the long run. And hearing it from the person concerned will help. There will be many websites with similar niche as yours. What you can do is post comments on these websites. Don't just make random posts. Your posts should be relevant and meaningful. It should reflect the fact that your business is there to offer a lot more to the visitors. You must also state your Unique Selling Point in these blog posts to attract maximum traffic.

Link building is a very crucial part of promoting and expanding your online business. Now that you are making blog posts and submitting articles at the various article directories you must add your live link at the end of all these posts. If your reader finds your article or blog interesting, he might just want to visit your website. Clicking at your live link will take him directly to your website. These visitors are the ones who will eventually convert into sales, giving you the business you are seeking.

Now there are some essential things you must keep in mind while making your blog posts. Web surfers are very low on patience. They run away from long essay like posts. It is the small, to the point posts that is going to keep them glued to your blog and read the content. Your blog title is another essential point to keep in mind. The title must reflect the content. Whatever content you post, it must be neat and orderly. Haphazard content is a big turn off. You must not confuse your readers with irrelevant posts. You can use bullets and numberings for a clearer output; that way even the most impatient of your readers will be able to easily go through your blog easily and read it. It's the time of Search Engine Optimization. Your blog posts therefore must include important keywords. That will help your posts ranked higher in the search engines, generating more traffic to your website.

You must also take special care of building up a good website. It must not be overcrowded with ads and widgets. Visitors to your website must find it easy to use and should get all necessary information of your business in your website.

Saturday, May 1, 2010

Tips To Promote Your Livejournal Blogshop!

Livejournal
Livejournal is one of the popular platforms used by Blogshop in Singapore. Some of the most popular blogshops are build using this platforum. Sure, Livejournal may not have the clean and professional design like Blogspot or Wordpress, but it has plenty of features all its own and its most powerful feature is its user communities. This is as specially useful when you want to create a community for online spreeing. Its ability to allow you to join groups and keep communal blogs is something that one should leverage when you are marketing your blogshop.

When you building your blogshop, it is important to understand that livejournal is not build with ecommerce in mind. It is a social blogging platform so tweaking to make it look like a blogshop can be challenging. If you are new to livejournal, following some tips that you may use adopt when building that blogshop.

Find friends. One of the great feature of Livejournal is the ability to follow friends' journals (and community journals on a variety of topics) easily and in the same place.

1. Look for interesting communities.
The Website is so big that it's almost imperative to follow some groups that is interested in your product. Check out the "community promo" and "community quest" section. Once there, you can read about groups that other people like or ask for recommendations.

2. Always watermark your photo with your livejournal blogshop address.

3. If you plan to use photo hosting website like photobucket to display your sales item, ensure the photos are displayed. Do not show anything that is not available from these photo hosting website.

4. Create a mailing list so that you fans can follow up on your latest promotion and sales item.

5. Create a feedback page and enable comment so that the community can feedback on your services to keep your livejournal alive.

Friday, May 15, 2009

Kearifan Penjual Pukis

Perlahan tangan kekar itu menuangkan adonan kue ke loyang kue yang beruas-ruas. Setelah rata dan semua ruas terisi, sebelah tangan lainnya mengambil penutup loyang dan meletakan di atasnya rapat-rapat. Beberapa menit kemudian, ia kembali membuka penutupnya dan mulai mengangkat satu persatu kue yang sudah masak dengan pengungkit kecil, satu, dua, tiga dan seterusnya seraya memindahkan kue-kue itu ke tempat khusus yang sudah disediakan.

Di sebelah lelaki itu, seorang perempuan anggun bersanding. Lihai gerak tangannya bermain dengan sebilah capit, seperti sudah terlatih bertahun-tahun menggunakan alat tersebut. Tangan kirinya memegang plastik transparan ukuran setengah kilogram, dengan capit di tangan kanannya ia memasukkan serta menyusun kue-kue ukuran kecil itu. Terakhir, kedua tangannya melipat dan merekatkan ujung plastik dengan stepler. Tumpukan kue pukis yang sudah tersusun rapih itu tinggal menunggu berpindah tangan kepada para pembelinya.

Begitulah setiap sore hingga malam dua pasang tangan lihai bekerja, mulai dari membuat adonan kue, memasaknya, hingga menjualnya. Mereka terlihat akrab, bahkan mesra dalam kadar sewajarnya, sesekali tangan perempuan itu mengambil sehelai lap bersih untuk membasuh peluh di kening lelaki di sisinya. Kadang, si lelaki berganti menggoda makhluk manis di sebelahnya, sekadar untuk memelihara semangat berjualan di antara mereka berdua.

Setiap sore atau malam, sepulang kerja saya melewati sepasang suami isteri yang berjualan kue pukis itu. Ia menetap di sebuah rumah kontrakan kecil di tepi jalan Cinangka, Sawangan, Depok. Di depan kontrakannya itulah mereka menaruh harapan rezekinya, di meja berukuran 1 x 1,5 meter, dan sebuah kompor yang di atasnya terletak loyang kue pukis.

Suatu hari, saya membeli kuenya. Mereka sudah cukup hafal dengan motor yang saya tumpangi, juga cukup familiar dengan kalimat pertama yang terucap ketika saya membuka helm, “Assalaamu’alaikum…”

Ceria, ramah, dan penuh senyum. Itulah wajah keseharian keduanya setiap kali saya singgah.

Malam itu, “Tiga bungkus ya…” satu untuk di rumah, dua bungkus lagi untuk penjaga keamanan di komplek tempat tinggal saya. Saya sering merasa harus berterima kasih kepada banyak orang dalam menjalani kehidupan, tidak terkecuali para penjaga keamanan di komplek. Meski pun hanya sebatas makanan kecil yang kerap saya bawakan setiap kali melewati pintu gerbang.

Tiga bungkus kue di tangan, saya pun menyodorkan selembar uang duapuluh ribuan, sedangkan harga tiga bungkus kue itu sebesar sembilan ribu rupiah. Satu menit, dua menit, sampai lima menit, lelaki penjual kue itu mencari-cari uang seribu rupiah, sementara yang sepuluh ribunya sudah di tangannya. Saya melihat gelagat tak tersedia uang seribu rupiah itu, “Sudah pak, biar saja kembaliannya cukup sepuluh ribu saja.”

Sontak isterinya menjawab, “Wah, nggak bisa. Ini korupsi namanya. Kami tidak mau mengambil hak orang lain”.

“Lho, saya kan ikhlas…” tak mau kalah saya.

“Kalau begitu, terima ini….” Perempuan itu menyodorkan beberapa kue yang telah dimasukkannya ke dalam plastik, kira-kira pas untuk harga seribu rupiah.

Saya kembalikan kue itu, kemudian ia memaksa bahkan menjejalkan kue itu ke dalam helm saya. Lalu saya kembalikan lagi kuenya, “terima kasih, tapi saya ikhlas. Hanya seribu rupiah kok…”

“Benar ikhlas?” Saya mengangguk, ia pun menyerah seraya menengok kepada suaminya. Sang suami pun mengangguk.

***

Subhanallah. Seribu rupiah membuat seseorang begitu takut dianggap mengambil hak orang lain. Seribu rupiah begitu mengerikan di mata sepasang penjual kue pukis. Dan meski hanya seribu rupiah, tak mau ia mengambil sesuatu yang bukan haknya.

Allah telah memberi nasihat langsung melalui penjual kue pukis. Motor pun melaju tenang, namun tak terasa bulir air bening meleleh di sudut mata ini. Astaghfirullahal adziim…